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Empowered Teams and Exponential Growth: Justin Piché Shares How Bringing Value Drives Success!

  • Writer: Kendall LeJeune
    Kendall LeJeune
  • Oct 28, 2024
  • 3 min read

Updated: Aug 1

OnlyLandFans Podcast Ep. 86



In this episode of the OnlyLandFans Show, we’re joined by Justin Piché, former U.S Navy submarine officer and now a 7-figure land investor and development expert. From insights into structuring teams to efficient acquisitions strategies. Justin provides a masterclass for anyone looking to scale their land business. Here’s a rundown of the most valuable takeaways that every land wholesaler, flipper, and developer needs to know.


1. Scaling Through Smart Hiring

Justin’s journey from solo operator to overseeing a team of 21 people was anything but overnight. He emphasizes the importance of bringing in team members before reaching a breaking point. By hiring strategically, Justin ensures his team can handle the deal volume needed to grow. His approach? Build systems and processes for each role, from transaction coordinators to cold-callers, to ensure new hires can be productive from day one.


2. Systems & Processes Are Everything

Justin is a systems-focused leader. He explained how documented SOPs (Standard Operating Procedures) and training materials are essential for team consistency and efficiency. For instance, cold callers in Justin’s team are trained with a script but encouraged to step off it once they’re comfortable. By creating a detailed onboarding process and organizing frequent training sessions, Justin empowers his team to deliver quality while reducing dependency on him.


3. Building a Culture of Ownership and Accountability

Maintaining effective communication in a remote team can be challenging. Justin’s solution? Weekly all-hands meetings on Zoom, where every team member shares wins and updates. By encouraging team members to turn on their cameras, he fosters a culture of accountability and connection, which helps bring remote employees closer.


4. Diversify Your Approach to Deals

Justin’s land investing strategy involves a mix of direct-to-seller marketing, cold calling, and subdividing properties. He advises not to treat every property like a one-size-fits-all deal but to consider each property’s “highest and best use.” This mindset allows him to explore more profitable avenues, such as subdividing properties to increase potential returns.


5. The Importance of Training and Mentorship

Justin has developed a training program using his own and industry resources, including Clint Turner’s educational videos, to ensure that new hires understand the entire business model. His goal is not just to train employees for their roles but to immerse them in the land business as a whole, giving them a broader understanding of how they contribute to the company’s goals.


Enjoy the show!


Justin Piché is a former U.S. Navy Submarine Officer who transitioned from key positions at Amazon and ExxonMobil to helm a successful seven-figure land investment and development enterprise. Over the last two years, he's overseen more than 20 subdivision projects and leads a dedicated team of 21 professionals, reflecting his strong leadership and team-building abilities. As co-host of The Ground Game Podcast, Justin delves into the intricacies of high-level land investing, providing listeners with an inside look at the operations of a seven-figure business. Committed to supporting fellow investors, he leverages his wealth of experience to mentor others on their journey to success in the real estate market.


For more information on Justin and to explore his other ventures, connect with him through these platforms:

Personal Coaching Website: www.justinpiche.com




For listeners who want to dive deeper into real estate strategies and keep up with Justin’s insights, visit his website or tune into The Ground Game Podcast for actionable content each week.




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