Launchpad Series: How to Scale Your Land Business the Right Way (Without Getting Overwhelmed)

Kendall LeJeune
Mar 9
3 min read

Updated: Apr 9

OnlyLandFans Podcast Ep. 109

You’ve flipped a few land deals, made some money, and now you see the potential. But here’s the challenge—how do you keep growing without working 24/7? How do you scale your land business without feeling stuck doing everything yourself?

This is where most land investors get stuck. They either try to do it all alone or expand too quickly without the right systems, leading to burnout and chaos. In the latest episode of the Only Land Fans Launchpad Series, Kendall LeJeune reveals exactly how to scale the right way—so your business runs smoothly and grows sustainably.

Let’s break it down.

Step 1: Build Documented Systems

Scaling isn’t about doing more—it’s about making more happen with less effort. The foundation? Systems.

If you don’t have documented processes, every deal feels chaotic. Worse, you can’t delegate effectively because everything is locked in your head.

How to Fix This

Document every step—From lead intake to closing deals, write it all down.
Use a CRM like Pebble—Track seller interactions so no deal slips through the cracks.
Create checklists—A repeatable process means you don’t have to rethink each step.

✅ Why This Works:

You make faster, more consistent decisions.
You free up time for high-value tasks (like negotiating deals).
When you hire a VA, your training program is already built.

👉 Want Kendall’s VA training checklist? Join the OnlyLandFans Facebook group at onlylandfansgroup.com where he breaks it all down.

Step 2: Train Your VA the Right Way

Hiring a Virtual Assistant (VA) should save time—not create more problems. But too many land investors rush into hiring without a plan.

The result? Disorganization, endless mistakes, and a business that’s harder to manage, not easier.

How to Do It Right

Only hire when your systems are in place—Otherwise, you’re just handing off chaos.
Train them one task at a time—Don’t overwhelm them with everything at once.
Create a simple feedback loop—Set up a process for constant improvement.

✅ Why This Works:

You prevent costly mistakes before they happen.
Your VA learns exactly how you want things done.
Instead of adding chaos, they help systematize your business.

🔥 Pro Tip: Use Loom (a free screen recording tool) to document your processes. Instead of explaining the same task repeatedly, record your screen once and turn it into a training video.

Step 3: Shift from Doing Deals to Running a Business

The biggest mindset shift? Stop thinking like a land investor—start thinking like a business owner.

If you’re just flipping deal to deal, you’re self-employed. But when you build a system that runs without you, you own a real business.

How to Make This Shift

Set revenue goals—Stop thinking deal-to-deal. Plan for long-term growth.
Make decisions based on your system, not emotions—Follow the process, not your gut.
Think about your exit strategy—What’s your long-term vision?

✅ Why This Works:

You stop feeling stuck in the daily grind.
You start making smarter, long-term decisions.
You build a business that can run without you when you’re ready to step back.

Example: Instead of thinking, “I need to get a deal this month,” shift to “I need to build a system that brings me deals every month.”

What’s Next? Mastering Your Land Business Finances

Scaling is great, but if you don’t manage your finances properly, you’ll grow yourself into a cashflow nightmare. In the next episode of LandFans Launchpad Series, Kendall breaks down: